A lot of marketers ask themselves how can I turn my site into a high ranking site in the search engines and attract lots of traffic.

Search engines use spiders to category and rank your site. You have to make it easy for the spiders of the search engines. Spiders are not smart and can not see pictures or video or graphics. Spiders read text and nothing else — in your HTML code. Therefore you need to put your keywords in the right locations. You should try to leave a trial ” a spider follow” and plan where you want the spiders to go.

It is your keywords in your HTML that the search engine spiders will look for. The spiders try to categorize your site and will try to rank it too.

You can use some “hot points” where you put in your keywords.

You need to make a research before you choose your keywords. Visit some of your competitors site and take a look at the code, that will give you some ideas.(Right click on the site and click on show source.)

Try to find out which keywords and phrases your wanted visitors will enter in the search engines. Focus on your target market – choose a niche and go for it.

Here are some “hot points” you should focus on.

The first hot point is the name of your homepage. If you do not have bought a domain yet try to get a domain name that has the best keyword as a part of the name.

The next is your page title. The text between the title tags will show up in the search result as the title of your site. A good idea is to have your best keyword in the title.

Then we come to your headlines. Use your keywords in the headlines and wrap them in tags. This will tell the spiders what your content reflects your title. This is a great SEO point.

Next hot point is the content of your web page. The content is a super important element of your website. The search engines love content. Therefore the spiders will check how relevant your site is to certain search terms. The search engine spiders “crawl” through your site looking for text that tells them how to categorize and rank your content. That is why you want to have keywords strategically throughout on your website.

You should remember these “hot points” when you write text to your homepage.

1. In the first paragraph of your site you put in your keywords. 2. Put in some keywords in the last paragraph. 3. Have some keywords in the body of your content.

What about the names of your pictures? You should use your keywords in the names of your pictures and in the alternative text too. Spiders only read text. By using your keywords in the names of your pictures you can use your pictures to tell the spiders about the keywords too.

This is some of the main key points to get a higher ranking in the search engines.

This Article was written by Kurt Holm. Kurt Holm has been working with online marketing in several years and has written a free report about how anyone can get success building an online business. For a limited period you can get his FREE report “6 pages to a 6 figures” where he tells how anyone can get success in online business.